About SOURCING at MAGIC
Where Fashion Starts
SOURCING at MAGIC is North America’s largest, most comprehensive sourcing event, reflecting the fashion supply chain at its most complete. Offering unmatched access to over 40 countries representing the world’s most important markets, SOURCING at MAGIC showcases more than 1100 apparel and accessories resources, conveniently merchandised by country and category: contract and original design manufacturers; fabric, trim and component suppliers; and service and technology providers.
In an atmosphere packed with business potential, fashion professionals network, exchange new ideas and take advantage of trend inspiration via exclusive color, print and textile forecasts and interactive trend displays.
Attendees benefit from efficient one-stop shopping and a courtesy Matchmaking Program & VIP concierge services to connect with resources meeting specific production requirements.
With a productive four-day format beginning a day before MAGIC MARKET WEEK, the show continues its steady growth streak in terms of both attendees and exhibitors. Fueling this evolution, in part, are new initiatives, including a further-enhanced fabric and trim area and contract footwear manufacturing category, as well as the recent launch of Home Textiles. This environment offers a compelling mix of international and domestic resources representing the entire spectrum of home textiles, decor and accessories. By bringing the world to the world of fashion, SOURCING at MAGIC provides resources and opportunity unparalleled in international scope—from fiber to finished product.