Seminar

DENIM IS DEAD. LONG LIVE DENIM

DENIM IS DEAD. LONG LIVE DENIM
PROJECT Las Vegas
Event Date and Time: 
Monday, August 17, 2015 - 5:00pm

An intimate conversation on the spirit and future of denim. Cocktails to be served.

SPONSORED BY:
WGSN, FLAUNT, MOET HENNESEY

SPEAKERS:

  • Jonathan Cheung, SVP Global Design, LEVI’S
  • Francois Girbaud
  • Benjamin Phillips, Founder, Art Director, LOT STOCK & BARRELL
  • Eric Goldstein, Founder, THE JEAN SHOP
  • Tina Aniversario, DMM Men’s, NORDSTROM
  • Marco Lucietii, Global Marketing Director, ISKO
  • Luis Barajas, Founder/Publisher, FLAUNT
  • Amy Leverton, WGSN

WEARABLES ARE NOT JUST FOR TECHIES BUT FOR THE FASHION INDUSTRY AS WELL

WEARABLES ARE NOT JUST FOR TECHIES BUT FOR THE FASHION INDUSTRY AS WELL
SOURCING AT MAGIC
Event Date and Time: 
Monday, August 17, 2015 - 9:30am

It is time to get serious about wearables. Over the past year we have seen several companies such as Ralph Lauren, Kate Spade, Levi’s and Tory Burch enter the wearable technology market, as well as Opening Ceremony in partnership with Intel. Wearables affect all aspects of the fashion community from accessories such as smartwatches, to clothing with smart fabrics. Attend this session to learn about the wearable landscape and understand how you can begin to incorporate wearables into your overall business strategy.

PRESENTED BY:

POWER OF THE SNAP: WHY INFLUENCERS ARE FLOCKING TO SNAPCHAT, AND HOW BRANDS CAN GET INVOLVED

POWER OF THE SNAP: WHY INFLUENCERS ARE FLOCKING TO SNAPCHAT, AND HOW BRANDS CAN GET INVOLVED
WWDMAGIC
Event Date and Time: 
Tuesday, August 18, 2015 - 3:00pm

Snapchat has quickly become one of social marketing's most celebrated platforms for one key reason: authenticity. In an age where brands partner with influencers for their clout and influencers select platforms for their inherent credibility, Snapchat provides in-the-moment impact and reality—making it the veritable silver bullet for brands and influencers alike.

MODERATOR:

  • Noah Buck, Client Strategist, MATTE BLACK

PANELISTS:

GAME CHANGER: THE STRETCHABLE ELECTRONIC INK ENABLING SMART CLOTHING

GAME CHANGER: THE STRETCHABLE ELECTRONIC INK ENABLING SMART CLOTHING
SOURCING AT MAGIC
Event Date and Time: 
Tuesday, August 18, 2015 - 9:00am

An inside look at the stretchable electronic ink enabling, truly manufacturable smart clothing. Smart clothing is happening now. And the magic behind the scenes is a stretchable electronic ink from DuPont. Join Dr. Michael Burrows, Segment Manager of DuPont Microcircuit Materials, as he discusses how DuPont stretchable electronic inks are enabling smart clothing that is stretchable, washable, and comfortable—a true game changer for clothing designers and manufacturers.

SPEAKER:

  • Dr. Michael Burrows, Segment Manager, DUPONT

FASHION IN FLUX: THE ONGOING FLOW TOWARDS THE FUTURE WITH A FOCUS ON SPRING 2016

FASHION IN FLUX: THE ONGOING FLOW TOWARDS THE FUTURE WITH A FOCUS ON SPRING 2016
SOURCING AT MAGIC
Event Date and Time: 
Monday, August 17, 2015 - 3:00pm

As the world gathers speed, and innovation in every field quickens, the effects on all aspects of womenswear are changing. The very definition of fashion itself is being examined. Color, textiles and design are undergoing changes brought about by expansive technology and shifting consumerism. David Wolfe examines the big picture for Spring 2016.

PRESENTED BY:

  • David Wolfe, Creative Director, THE DONEGER GROUP

HE SAID/HE SAID REDUX

HE SAID/HE SAID REDUX
WWDMAGIC
Event Date and Time: 
Wednesday, August 19, 2015 - 12:00pm

Get a front row seat to the world of fashion with Alex Badia, WWD Fashion Editor, and Christopher Kim, Yahoo Style Editor. They’ll share their expert insights on the must-have single styles for Fall/Winter 2015/2016 and the trends you didn’t see coming.

MODERATOR:

  • Chelsea Matthews, CEO & Founder, MATTE BLACK

PANELISTS:

  • Alex Badia, Fashion Editor, WWD; Fashion Director, M MAGAZINE
  • Christopher Kim, Fashion Editor, YAHOO STYLE

SOCIAL IN MOTION: THE RISING IMPORTANCE OF VIDEO

SOCIAL IN MOTION: THE RISING IMPORTANCE OF VIDEO
WWDMAGIC
Event Date and Time: 
Wednesday, August 19, 2015 - 10:30am

When static imagery goes stale, it's time to bring in the action. We will discuss the increased popularity and preference of social video content and how influencers use it in their channels to optimize audience engagement.

MODERATOR:

  • Noah Buck, Client Strategist, MATTE BLACK

PANELISTS:

  • Nichole Ciotti, Blogger, VANILLA EXTRACT
  • Lisa Linh, Manager & Blogger, BY LISA LINH
  • Ashley Guyatt, Founder/Blogger, POLKA DOTS & SAILOR STRIPES

HOW TO ENRICH THE ONLINE SHOPPING EXPERIENCE WITH CURATION, STORY-TELLING AND EDITORIAL CONTENT: A Q&A WITH STYLED BY NOIR FOUNDER STEPHANIE JENKINS

HOW TO ENRICH THE ONLINE SHOPPING EXPERIENCE WITH CURATION, STORY-TELLING AND EDITORIAL CONTENT: A Q&A WITH STYLED BY NOIR FOUNDER STEPHANIE JENKINS
WWDMAGIC
Event Date and Time: 
Tuesday, August 18, 2015 - 12:00pm

Join former stylist and fashion blogger of styled by NOIR for an intimate Q&A on how to enrich your e-commerce experience while engaging with your core consumers.

MODERATOR:

  • Marcy Medina, West Coast Bureau Chief, WWD

PANELIST:

  • Stephanie Jenkins, Founder, STYLED BY NOIR

THE INFLUENCER CAMPAIGN CHECKLIST

THE INFLUENCER CAMPAIGN CHECKLIST
WWDMAGIC
Event Date and Time: 
Tuesday, August 18, 2015 - 10:30am

We will discuss all the essentials needed to successfully launch an influencer campaign for your brand from your pitch, to your 'ask', to your measurement.

MODERATOR:

  • Noah Buck, Client Strategist, MATTE BLACK

PANELISTS:

  • Delanie Billman, Brand & Editorial Marketing Manager, MATTE BLACK
  • Jordan-Risa Santos, Account Executive, SWIM SOCIAL
  • Lisa Linh, Manager & Blogger, BY LISA LINH

MAKING PAPER: A SALES-DRIVEN APPROACH TO COLLABORATING WITH INFLUENCERS

MAKING PAPER: A SALES-DRIVEN APPROACH TO COLLABORATING WITH INFLUENCERS
WWDMAGIC
Event Date and Time: 
Monday, August 17, 2015 - 3:00pm

We're all in the business of making money. We'll discuss how to leverage influencers as a strategic e-commerce tactic, and just how to drive a sale.

MODERATOR:

  • Noah Buck, Client Strategist, MATTE BLACK

PANELISTS:

  • Nichole Ciotti, Blogger, VANILLA EXTRACT
  • Emily Cholakian, Blogger, STILETTO BEATSS
  • Linh Nguyen, Blogger, LINH WINN

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