Media Criteria
This application to attend MAGIC MARKET WEEK is intended for editorial media only. Ad sales, marketing, public relations, publishing and promotions personnel must use Non-Retail Registration. Employees of media outlets who do not work in an editorial capacity do not qualified for a press credential. Press credentials are reserved for working members of the fashion media who meet the MAGIC criteria.
Editors of in-house newsletters or personal web logs (blogs) will be reviewed on a case-by-case basis. Please click on the link above to register for press credentials.
Press credentials will not be granted to:
Publishers/associate publishers and any advertising personnel, including directors, managers and account executives.
Media outlets and editorial personnel whose publication, website or journal does not cover or reflect the fashion market.
Anyone whose principal purpose for attending MAGIC is, in our judgment, for reasons other than generating news coverage of the event or its participants.